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AI-Enhanced PR for Startup Growth
Artificial intelligence (AI) is transforming the way we work and shaping the future of various industries. In recent years, there has been a surge of interest in generative AI technologies, thanks to advancements made by companies like OpenAI and its GPT-3 language model. However, concerns have been raised about the potential impact of AI on jobs and employment.
The Optimistic Outlook for AI’s Impact on Work
Colette Stallbaumer, the general manager for Microsoft 365 and the “future of work,” expressed optimism about the positive impact of AI on jobs. Stallbaumer believes that AI will create more jobs than it replaces, similar to previous technology shifts like the PC and the internet. In fact, a report by Microsoft found that 82% of global leaders and 85% of leaders in Asia Pacific believe that AI will have a positive impact on employment.
According to the report, leaders value skills like analytical judgment, flexibility, and emotional intelligence, which are not limited to technical roles or AI experts. Stallbaumer emphasized that humans will always have control over AI-generated content, and the judgment skills of individuals will determine when to use AI and when to rely on human capabilities. Emotional intelligence also plays a crucial role in determining when to leverage AI.
The Changing Job Market and the Role of AI
LinkedIn’s analysis of the job market reveals the rapid growth of AI-related skills. The five fastest-growing AI-related skills in 2022 were question answering, classification, recommender systems, computer vision, and natural language processing. This growth in AI talent hiring has also been observed in the Asia Pacific region, with substantial increases in the share of AI talent in countries like Singapore, Australia, and India.
Karin Kimbrough, the chief economist at LinkedIn, stated that the introduction of generative AI is already reshaping the labor market, creating new opportunities and roles. However, the demand for AI talent still outstrips the supply. Job portal Indeed discovered that the interest in AI jobs in Singapore has grown significantly, but the number of job postings has not kept up with this demand. Despite this, AI-related roles in Singapore are well-paid above the average monthly salary.
Professionals Taking Control of Their Careers
Professionals are proactively seeking AI-related skills and jobs to stay ahead of the curve in an uncertain environment. LinkedIn’s career expert, Pooja Chhabria, noted that professionals are using skills as building blocks to design their careers, placing a greater emphasis on skills over degrees. This can be attributed to organizations adopting a skills-first hiring approach.
It is clear that AI-enhanced PR has the potential to drive startup growth by providing new opportunities, creating jobs, and increasing productivity. However, it is essential for individuals to equip themselves with the necessary skills to thrive in this AI-driven future. Upskilling and reskilling initiatives should be a priority for companies, and professionals should adopt a growth mindset to adapt to the rapidly changing job market.
For more information on the impact of AI on the workplace and the skills required for the future job market, visit logiclabsai.com and LinkedIn.
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